How ROI Made Me $23 Million

The words of my MBA entrepreneurship professor are seared into my brain:

”If your inflow doesn’t cover your outflow, then your upkeep will be your downfall.” - Sam Rowland, Attorney & Entrepreneur

I succeed in the B2B arena because I developed a product with an excellent & proven ROI. But getting the sale required understanding industry financial formulas, expenses, cash flow and profitability - and then most importantly - convincing skeptical prospects to bet their companies on my numbers.

I built a startup into $23 million in sales, and with no outside investment, because I’m a whiz at finance.